Last updated: November 21, 2023

Privacy Policy


Who we are

Our website address is:


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.


If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent

Visitor comments may be checked through an automated spam detection service.


Personal Data We Collect and Process

This Privacy Policy provides information about how we collect, use, disclose and otherwise process your personal data when you use our Services. Alice & Bob, a French société par actions simplifiée, with registered office located 49 boulevard du Général Martial Valin in Paris (75015), registered with the Paris Trade and Companies Register under number 881 729 156 is the data controller responsible for the collection and use of such personal data. Please refer to the Contact Us section for information on how to contact us. When we use the term “personal data” in this Privacy Policy, we mean any information relating to an identified or identifiable natural person. We process the personal data that we collect directly from you when you use our services (the “Services”).

We will indicate to you if the provision of certain personal data is mandatory for use of the Services, or optional. If you choose not to provide any personal data marked as mandatory (which usually means that it is either necessary to provide the Services or respond to your queries), we may not be able to respond to your queries or provide the Services to you.

The table below sets out in detail the categories of personal data that are collected as mentioned above and how we use that information when you use our Services, as well as the legal basis which we rely on to process the personal data.

Table 1

Category of Personal DataHow We Use the 
Personal Data
How We Use the 
Personal Data
Legal Bases for Processing
Account information 1: e-mail address, name, gender, identifier in the Third-Party Provider’s system, profile picture if provided by a Third-Party Partner.To provide the Services.Contract
Account information 2: e-mail address, name, gender, identifier in the Third-Party Provider’s system, profile picture if provided by a Third-Party Partner.To communicate with you for support purposes, or keep you informed about evolutions or changes in our ServicesContract
Account information 3: e-mail address, name, gender, identifier in the Third-Party Provider’s system, profile picture if provided by a Third-Party Partner.To communicate with you for marketing purposesOur legitimate interest, namely to communicate on our Services and news concerning our activities or your consent depending on your professional activity.
Payment information.To process payments due for our Services when you subscribe to the Services directly with us to the exclusion of subscriptions with third party partners.Our legitimate interest, namely to process payments due for our Services

We may anonymize and/or aggregate any of the personal data we collect (so that it no longer qualifies as personal data). We may use anonymized information for purposes that include testing our IT systems, research, data analysis, and improving the services. 

Retention of Personal Data

We will retain personal data for as long as necessary to provide the Services and for the other purposes set out under Table 1 of this Privacy Policy. We also store information when necessary to comply with contractual and legal obligations, when we have a legitimate interest to do so (such as improving and developing our Services, and enhancing the safety, security and stability of our Services).

We may also store your personal data in order to defend or ascertain our legal rights, respond to valid legal requests, in the context of a merger/acquisition or in order to implement our Terms and Conditions.

The criteria used to determine how long your personal data will be retained depend on the legal basis on which we process the personal data:

  • Contract. Where we process personal data on the basis of a contract, we will generally retain your personal data for the duration of the contract plus a further limited period that is necessary to comply with the law or that represents the limitation period for asserting legal rights that may arise from our contractual relationship.
  • Legitimate interests. Where we process personal data on the basis of our legitimate interests, we will generally retain such information for a reasonable period depending on the particular interest, taking into account your fundamental interests, rights and freedoms.
  • Consent. Where we process personal data on the basis of your consent, we will generally retain your personal data until you revoke your consent, or otherwise for the period necessary to honor the underlying agreement with you or provide you with the applicable service for which we process such personal data.
  • Legal obligation. Where we process personal data on the basis of a legal obligation, in general we will retain your personal data for as long as is necessary to fulfil the legal obligation.
  • Legal claim. We may need to apply a “legal retention obligation” to retain information beyond our usual retention period when we are faced with a threat of legal action or an intention to establish a legal claim.  In this case, we will retain the information until the retention is lifted, which broadly means that the legal action or threat of legal action has been settled.

In all cases, in addition to the purposes, we consider the amount, nature and sensitivity of the personal data, as well as the potential risk of harm from unauthorized use or disclosure of your personal data, in determining how long to retain personal data.

Upon withdrawal of consent or upon expiry of the retention period for the personal data collected for the purposes referred to in Table 1, whichever is the earlier, the data will be automatically deleted or permanently anonymized.

Recipients of Personal Data

We may share your personal data with third parties in the following circumstances:

  • In Connection with a Business Transaction or Reorganization. We may take part in or be involved with a corporate business transaction, such as a merger, acquisition, joint venture, or financing or sale of company assets. We may disclose personal data to a third party during negotiation of, in connection with or as an asset in such a corporate business transaction. Personal data may also be disclosed in the event of insolvency, bankruptcy, or receivership.
  • To Comply with Legal Obligations and Rights:  We may disclose personal data to third parties, such as legal advisors and law enforcement: 
    • in connection with the establishment, exercise, or defense of legal claims; 
    • to comply with laws or to respond to lawful requests and legal process; 
    • to protect the rights and property of us, our agents, customers, and others, including to enforce our agreements, policies, and terms of use;
    • to detect, suppress, or prevent fraud; 
    • to reduce credit risk and collect debts owed to us; 
    • to protect the health and safety of us, our customers, or any person; or 
    • as otherwise required by applicable law.
  • With consent or direction:  We may disclose personal data about an individual to certain other third parties or publicly with the individual’s consent or direction.

Transferring Personal Data

The personal data we collect may be transferred to and stored in countries outside of the jurisdiction you are in where we and our third-party service providers have operations. If you are located in the EEA, your personal data may be processed outside of those regions, including in the United States.

In the event of such a transfer, we ensure that: (i) the personal data is transferred to countries recognized as offering an equivalent level of protection; or (ii) the transfer is made pursuant to appropriate safeguards, such as standard contractual clauses adopted by the European Commission (including additional safeguards as recommended by the European data Protection Board). 

  • Adequacy Decisions pursuant to Article 45 of the GDPR: we may transfer personal data about you to countries that the European Commission has deemed to adequately safeguard personal data. 
  • Standard Contractual Clauses pursuant to Article 46 of the GDPR: the European Commission has adopted Standard Contractual Clauses, which provide safeguards for personal data transferred outside of the EEA. We may use these Standard Contractual Clauses when transferring personal data from a country in the EEA to a country outside the EEA that has not been deemed to adequately safeguard personal data. You can request a copy of our Standard Contractual Clauses by contacting us as set forth in the Contact Us section below.

If you wish to enquire further about these safeguards used, please contact us using the details set out at the end of these Privacy Disclosures.

Your Rights in Respect of Your Personal Data

You have the following rights in relation to your personal data (subject to certain limitations at law):

AccessYou have the right to obtain:
(i) confirmation of whether, and where, we are processing your personal data;
(ii) information about the categories of personal data we are processing, the purposes for which we process your personal data and information as to how we determine applicable retention periods;
(iii) information about the categories of recipients with whom we may share your personal data; and
(iv) a copy of the personal data we hold about you.
RectificationYou have the right to obtain rectification of any inaccurate or incomplete personal data we hold about you without undue delay
Restriction of ProcessingYou have the right, in some circumstances, to require us to limit the purposes for which we process your personal data if the continued processing of the personal data in this way is not justified, such as where the accuracy of the personal data is contested by you.
ErasureYou have the right, in some circumstances, to require us to erase your personal data without undue delay if the continued processing of that personal data is not justified.
PortabilityYou have the right, in certain circumstances, to receive a copy of the personal data you have provided to us in a structured, commonly used, machine-readable format that supports re-use, or to request the transfer of your personal data to another person.
Consent withdrawalThere are certain circumstances where we require your consent to process your personal data. In these instances, and if you have provided consent, you have the right to withdraw your consent. If you withdraw your consent, this will not affect the lawfulness of our use of your personal data before your withdrawal.
Objection to ProcessingYou also have the right to object to any processing based on our legitimate interests where there are grounds relating to your particular situation. There may be compelling reasons for continuing to process your personal data, and we will assess and inform you if that is the case. You can object to marketing activities for any reason.

Depending on where you are located, you have the right to provide instructions regarding the retention, deletion and disclosure of your personal data after your death. In the absence of instructions from you, it is possible for your heirs to request the disclosure or deletion of your personal data by sending an email to us as provided under the Contact Us section.

You also have the right to lodge a complaint to your local data protection authority. If you are based in the European Union, information about how to contact your local data protection authority is available here

Cookies and Similar Technologies

We and our third-party partners and providers may use (i) cookies or small data files that are stored on an individual’s computer and (ii) other, similar technologies, such as web beacons, pixels, embedded scripts, location-identifying technologies and logging technologies (collectively, “Cookies”) to automatically collect certain personal data when an individual visits or interacts with our Services. This helps us to provide you with a good experience when you browse our Services and also allows us to monitor and analyse how you use and interact with our Services so that we can continue to improve our Services. It also helps us and our partners to determine products and services that may be of interest to you. 

We may also automatically collect and use other unique information, such as your device’s unique device ID, when you use our Services. Our third-party partners and providers may be able to access and use this unique information, including your unique device ID, to track your usage of the apps provided as part of our Services on your device and use this information for such purposes as targeted advertising.

Types of Cookies Used

We use the following types of cookies (you will find additional information on these cookies under Table 1 below):

  1. Strictly necessary cookies.  These cookies enable core functionality such as security, network management and accessibility. You may disable these by changing your browser settings, but this may affect how the Services function. The legal basis for our use of strictly necessary cookies is our legitimate interests, namely being able to provide and maintain our Services. 
  1. Functionality cookies. These enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in. The legal basis for our use of functionality cookies is our legitimate interests, namely being able to provide and maintain our Services.
  1. Analytical/performance cookies. These cookies allow us to recognize and count the number of visitors to our Services, and to see how visitors move around our Services when they are using them. This helps us to improve the way our Services work, for example, by ensuring that users are finding what they are looking for easily.  If you are accessing our Services with a European IP address, you have been asked to consent to the use of these cookies. You are free to deny your consent. 
  1. Targeting cookies. These cookies record your visit to our Services, the pages you have visited and the links you have followed. They are used to track visitors across our Services. If you are accessing our Services with a European IP address, you have been asked to consent to the use of these cookies. You are free to deny your consent.

Table 1

NameProviderPurposeStorage durationCategory
consentAlice & BobUsed to remember if the visitor has accepted the analytics cookies category.2 yearsNecessary (GDPR Article 6.1.c)
_gaGoogleUsed to calculate visitor, session and campaign data for the site’s analytics report.2 yearsAnalytical
_ga_xxxxxxxxxxGoogleUsed for web analytics2 yearsAnalytical
_gatGoogleUsed to identify and filter requests from automated programs (bots)1 minuteAnalytical
_gidGoogleUsed to generate statistical data on how the visitor uses the website.1 dayAnalytical

Purposes for Using Cookies

We use cookies for a variety of reasons outlined below:

  • If you create an account with us, then we will use cookies for the management of the signup process and general administration.  These cookies will usually be deleted when you log out; however, in some cases, they may remain afterwards to remember your site preferences when logged out.
  • We use cookies when you are logged in so that we can remember this fact.  This prevents you from having to log in every single time you visit a new page.  These cookies are typically removed or cleared when you log out to ensure that you can only access restricted features and areas when logged in.
  • The Services offer newsletter or email subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.
  • When you submit data through a form, such as those found on contact pages or comment forms, cookies may be set to remember your user details for future correspondence.
  • In order to provide you with a great experience on the Services, we provide the functionality to set your preferences for how the Services run when you use it.  In order to remember your preferences, we need to set cookies so that this information can be called whenever you interact with a website page.
  • We use cookies to provide and monitor the effectiveness of our Services, monitor online usage and activities of our Services, and facilitate the purposes identified in our Privacy Notice.
  • We may also use the information we collect through cookies to understand your browsing activities, including across unaffiliated third-party sites. We use this information to deliver information about products and services that may be of interest to you, including through targeted ads to you or to groups of other users who share similar traits, such as likely commercial interests and demographics, on third-party platforms. 

Your Choices About Cookies

If you prefer not to accept cookies, you may use our consent management tool to disable cookies. 

Also, most browsers will allow you to change the setting of cookies by adjusting the settings on your browser to: (i) notify you when you receive a cookie, which lets you choose whether or not to accept it; (ii) disable existing cookies; or (iii) set your browser to automatically reject cookies.  Be aware that disabling cookies may negatively affect the functionality of this and many other websites that you visit.  Disabling cookies will usually result in also disabling certain functionalities and features of the Services.

Children’s Personal data

As provided under our Terms and Conditions, our Services are only intended for business use. Any use or access to the Service by anyone under 15 is strictly prohibited and in violation of this Agreement. Our Services are not directed to, and we do not intend to, or knowingly, collect or solicit personal data from children under the age of 15. If you are under the age of 15, please do not use our websites or online services or otherwise provide us with any personal data either directly or by other means.

Updates to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes to this Privacy Policy, we will change the date at the beginning of this Privacy Policy. If we make material changes to this Privacy Policy, we will notify you by email to your registered email address, by prominent posting on our online Services, or through other appropriate communication channels. All changes shall be effective from the date of publication unless otherwise provided in the notification.

Contact Us

If you have any questions or requests in connection with this Privacy Policy or other privacy-related matters, please send an email to: